It's the same lowered BMW E39 from Japan as here and here. This BMW 530i E39 with airlift has changed a few wheels sets, but in all other it's still almost the same project as a few years ago. Here are wide wheels with polished rims and gold centers "web" with BBS shield. It's almost classic look because most part of old BMW have such wheels.

Air suspension is one of most cool tuning solutions for all cars. And this BMW 530i E39 is a direct evidence what airlift can do with all cars. But ordinary coilovers or lowered springs would be a great starter pack if you want to modify your car. And don't forget about cool wheels.